Retrofit your lighting company’s web presence with MyLightSite
Posted on 25. Aug, 2010 by Shay Walsh in Blog
Working in the electrical and lighting industries, hopefully we have all heard about Corporate Social Responsibility and the importance of our carbon footprints, but what about your company’s digital footprint? Most of us know that it starts with a great home on the web. The problem is professional websites with great marketing can be expensive and time consuming. “Your visitors should be able to get the info they need quickly and easily,” says Alex Vidal, Director of Marketing at The Green Savings Company. “We understand the challenges and expenses that can come with hiring creative professionals who really get the small to medium sized business niche within this industry.” The problem is this often results in a less than stellar first impression or even a frustrating web experience.
“We believe in scratching our own itch,” says Vidal. There are so many electrical and lighting companies out there representing hundreds of great products, the T5 Retrofit Kit being one of them, but this array of options may not be represented properly in the digital-space. “That’s why we created the MyLightSite package.” This custom theme features a take on the traditional line card like you’ve never seen before. With custom identifiable icons,visitors can now easily navigate products by name or by category or even search keywords to quickly find what they’re looking for. “Product manufacturers will be happy about this feature. We should know, we’re one of them.”
Green Savings Media and MyLightSite represent The Green Savings Company’s latest project, establishing themselves as not just a provider of energy efficient lighting technologies, but now also as a specialized media-services provider within the lighting, electrical, architectural, building, and environmental markets. With incredible flexibility via the WordPress CMS engine, a variety of skins and color schemes, lightening-fast loading, logo/branding re-design options, social media integration, on hand support, and the benefit of industry insiders handling your web presence, combined with a surprisingly low price-point, it looks like Green Savings Media just might accomplish what they set out to; helping their industry cohorts take web presence seriously. To learn more about the digital “face lift” procedure, check out GreenSavingsMedia.com and be sure to let us know your thoughts in the comments.





